MobileMonday was created out of the efforts by small Finnish mobile companies to start up international operations in the 1990s. As their resources were insufficient on their own, it was decided to assemble once a month to exchange news and to network.

"We agreed on meeting on the first Monday of each month, because there was least competing activity then and it was easy to book facilities then without charge. Fifty influential figures in the sector were immediately involved," recalls Jari Tammisto, the director of the MobileMonday concept.

The first MoMo abroad was launched in Tokyo in September 2004, then in Silicon Valley, Rome and Milan. This year 3 to 5 MoMos have been created every month, for example in October-November in Philadelphia, Moscow, Caracas, Jakarta, Adelaide, Estonia, Chile and Montreal.

Hundreds of orders

MoMo acts as mobile companies' main forum for refining innovations into products and services. MoMo orders are constantly generating numerous new projects.

MobileMonday has grown in a few years into the world's leading event organizer in the sector. This year there will be 500 MoMo gatherings with close to 100,000 participants.

"Even the big players in MoMos hear and see what developers, financiers, the media and others are discussing," Tammisto says.

Cooperation gives greater impetus

MobileMonday made an agreement with the GSM Association in August 2007. The cooperation brought to the network more than 700 mobile operators and 200 device manufacturers and service providers. The aim is to make it quicker for innovative services and products to come onto the market.

No limits are seen for MobileMonday's growth. New suggestions for developing MoMo are flooding in from various parts of the world. One of the most interesting is MoMo's role in developing countries, such as Africa.

"Mobile services are advancing most quickly in developing countries, where a mobile phone can be of service to even the poorest parts of a country by acting as a means of payment or Internet browser."

"I believe that MoMo's growth will only accelerate. Various new services, such as recruitment, will be created as accessories in the future."

>> www.mobilemonday.net

The world's leading network of developers and influence wielders in the mobile sector, MobileMonday i.e. MoMo, started seven years ago in Finland. Now MobileMonday operates in more than 30 countries.